.jpg)
Industry experts agree that targeted email campaigns based on consumer preferences are the most effective way to build customer loyalty. We offer integrated tools for creating emails to communicate with your customer base and newsletter subscribers.
Email And Newsletter Creation
Preserve your brand through emails and newsletters designed to complement your site. Your website header and style sheet elements are used in all communications and the same editor functions used in the Content Manager make for great ease-of-use, which means that you can create top-quality emails in minutes rather than days. Images, tables, and links can be inserted by any member of your staff, making for graphically pleasing emails that encourage click-through. Create and save email templates for a consistent look and feel. And for those who are more technical, the editor allows you to edit the HTML source code directly. The bottom line is that we make it very easy for you to reach out to your customers on a regular basis!
Reporting
Our advanced e-mail marketing tools offer reporting on the e-mail you send out:
• Email views: Reports on how many recipients viewed your email
• Email click backs: Tracks how many people click through back to your site
• On a per email basis, see who is opening your emails and clicking back
• View a per campaign report for all relevant stats
Mail Merge
The use of variables allows you to personalize emails being sent using variables such as first and last name, company, address, or username and password.
