August 29, 2013
We’re approaching the busy season, when orders start flowing into your website. As a lover of data, I wanted to start sharing some of my favorite custom reports and dashboards for Google Analytics with you. The basic reports in analytics provide good data, but to gain real insights you must use custom reports and dashboards, which allow you to combine custom traffic segments and dimensions in unlimited ways. Luckily, Google lets us share these reports, so you don't have to do any work. Just sign into your Google Analytics account and load the report into your profile.